This is the strangest colour - a almost dark fushia with heaps of frost like something Estee Lauder would have brought out in the 80's you think it would be awful but it seems to be quite neutral when...

This is such a pretty color! It's not to dark as you think it would be. I would defiantly buy it again (:

I was given an Estee Lauder Pure Colour Eyeshadow Palette with 7 different colours in it, including this one. (They are: 13- Pale Moon, 09- Amethyst, 63- Mocha Cup, 23- Berry Ice, 50- Sand Box, 66- Br...

I was recommended this for my wedding day by the SA and I STILL love it 5 years on! Really makes my blue eyes pop! Only thing I dislike is the packaging as the shadow broke but I think they have chan...

I hate this not soo much solely for the colour, but the pigmentation. Barely to no colour shows up on my lids. Soo much for "Pure Color", I dont think soo! Probably the only Estee Lauder product I hat...

I love this colour! A bit on the "dramatic" side, and the name berry ice doesn´t fit 100% as there are some plum shades in it, but anyway: I love using this for the evening-looks. The quality is great...

I do not like this color at all. It’s so unflattering. Its not much of a berry color either… its more of a plum shade than anything. It might suit other people, but it definitely doesn’t suit me!

This is the perfect reddish purple for making me look as if I have been up all night crying. On the plus side, the quality is excellent.

This is a gorgeous plum shade, w/ shimmer for a intense and dramatic look. I still want a darker plum shade. <img src='http://img.makeupalley.com/1/7/1/4/550807.jpeg'>

I bought this thinking hey I needed a nice plum colour. I am pale with dark brown eyes and dark red hair. This shade made my eyes look tired and awful. I used it dry as a contour colour and then we...